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Digital & Social

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A collection of digital and social content created for my personal Pinterest and Amazon Affiliate platforms.

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I create product-focused collages, promotional graphics and social media visuals using Adobe Express and Amazon's creative tools, combining product imagery, layouts and typography to create engaging content for online audiences.

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Alongside static graphics, I also create and edit short-form videos demonstrating how I use and experience different products. This allows me to combine graphic design, content creation and product storytelling to create visual content designed for digital advertising and e-commerce.

YouTube Thumbnail Designs

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I created these YouTube thumbnail designs as a personal project for my own digital content, featuring things to do and events around London. I wanted each thumbnail to reflect the theme and atmosphere of the video while still being eye-catching and inviting viewers to watch.

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My thumbnail style usually features a photo of myself from the event on one side, with a background inspired by the event or location on the other. I use typography that complements the style of the place or event, along with shapes and graphic elements that blend the different images together neatly.

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I wanted to develop a recognisable thumbnail style that reflects my own creative identity rather than following the typical YouTube thumbnail approach. The aim was to create a consistent visual style that viewers could recognise as part of my channel.

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Personal Project · Youtube thumbnail Design

Role: Graphic Designer

Tools: Photoshop 

 

Amazon Storefront & Product Collage Design

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I create product collages for my Amazon Influencer and Associates content, using the official Amazon app and Canva integration with Amazon Ads to create promotional visuals. These collages bring related products together in one place, making it easier for customers to discover and shop collections without having to search for each item individually.

 

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For example, I can create a collection featuring a complete Pantene haircare routine, seasonal gift ideas or beauty products. The aim is to make product discovery more visual, organised and engaging while creating content that can be shared through my Amazon storefront and Pinterest.

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Personal Project · Collage Design
Role: Graphic Designer
Tools: Amazon Built-in tool

Example: Creating a Loreal Paris Revitalift Filler Rangecollage on Amazon

Adobe Express Promotional Design

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I use Adobe Express to create digital posters, product collages and promotional graphics for Pinterest and other online platforms. I wanted to explore Adobe Express as a newer, more accessible Adobe design tool and see how it could fit into my own content creation workflow. Its simple interface combines elements of Adobe Photoshop, Illustrator and InDesign, making it useful for quickly creating polished visual content on both desktop and mobile.

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I use these designs to present products in a more engaging way before directing customers to relevant affiliate links. Unlike Amazon's own affiliate tools, Adobe Express gives me the flexibility to create promotional content for products from different companies and websites, rather than being limited to Amazon products. I can also reuse my Adobe Express designs within my Amazon content when the featured products are available through Amazon.

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Creating these promotional graphics has also helped me understand the importance of visual presentation and product storytelling. Rather than simply showing a product image, I consider how products can be arranged, grouped and presented to make the content more appealing and useful to the customer.

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Project: Digital Product Advertising & Promotional Content
Role: Creative Designer / Content Creator
Tools: Adobe Express, Pinterest, Amazon Influencer & Associates tools
Focus: Product Collages, Digital Posters, Affiliate Content & Product Promotion

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